Digital Insights

  • Analytics
    • Google Analytics
    • Adobe Analytics
    • Calculated Metrics
  • Digital Marketing
    • SEO
    • PPC
  • Tag Manager
    • GTM
    • DTM
  • About Me

Author

Hey!profile-pic

Welcome to my blog!

My name is Yiannis, I am a digital analyst here in London.

Professional Career at a glance

I have spent the last 12 years working in digital marketing and was an early enthusiast and adopter of digital analytics. I am currently working as a senior digital analyst and have held different positions at companies such as Tesco, Gain Capital, City Index, Art Division, Middlesex University, Ford, Honda to name just a few. I have also worked as a consultant for various private firms and digital agencies -primarily for web analytics and biddable media set up and optimisation.

About Digital Insights World

I write this blog in my spare time. I post around things I learn in the digital space, from Analytics to SEO, PPC or Tag manager.

While the intention is to write on a weekly basis, experience has taught me that this will most likely not be the case. However, I promise to try my best and update as much as possible.

I will be writing around a range of subjects, from small Google analytic tips to more complex Adobe Sitecalyst tasks and from simple Google AdWord account set up to tips around DoubleClick multi-million budget campaign optimization.

Connect

If you are on Twitter and want to drop by and say hello or ask a question, you will find me under the handle @akronsound. You can also connect with me on LinkedIn.

In my spare time if I am not Skydiving, I play Nuclear Throne like there is no tomorrow, watch my favorite TV series, try different restaurants or work on various SEO projects (in reality I am just trying to outwit Google, shhhh).

Free updates & EBooks

Recent Posts

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Categories

  • Adobe Analytics (4)
  • Calculated Metrics (4)
  • Digital Insights (11)
  • Digital Marketing (3)
  • DTM (4)
  • Google Analytics (6)
  • GTM (4)
  • PPC (2)
  • SEO (1)
  • Tag Manager (8)

Categories

Adobe Analytics Calculated Metrics Digital Insights Digital Marketing DTM Google Analytics GTM PPC SEO Tag Manager

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