This is not going to be a big post as it will discuss a bit about one of the silliest adobe sitecatalyst barries, the known to all of us from Google Analytics “Visitor Type”.
In GA, on the Audience report, you can select the Behaviour tag and then click on “New vs Returning”. This will automatically categorise
Then GA provides you
Unfortunately Adobe Analytics do not provide you a “User Type” report by default, however this is an easy fix by creating a couple of Visit type segments on your own.
The first segment you will create is the New Visitor one. We will name this “Visit Type: New visitor”